{"id":21404,"date":"2024-06-21T14:53:36","date_gmt":"2024-06-21T09:23:36","guid":{"rendered":"https:\/\/kylas.io\/?post_type=web-story&#038;p=21404"},"modified":"2026-05-14T06:39:11","modified_gmt":"2026-05-14T06:39:11","slug":"account-management-improve-customer-win-rate","status":"publish","type":"web-story","link":"https:\/\/kylas-v2.staging2.amura.in\/en\/web-stories\/account-management-improve-customer-win-rate","title":{"rendered":"Improving Customer Win Rate through Account Management"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link href=\"https:\/\/fonts.googleapis.com\/css2?display=swap&amp;family=Montserrat%3Awght%40400%3B700\" rel=\"stylesheet\"\/><link 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publisher-logo-src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/04\/Publisher-Logo.png\" title=\"Improving Customer Win Rate through Account Management\" poster-portrait-src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/06\/cropped-Account-Management-Improve-Your-Customer-Win-Rate-1-scaled-1.jpg\"><amp-story-page id=\"b66fd473-ca9a-4096-bf94-983adc4d29f4\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#062b6d\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-eed13019-fffd-4716-bccb-52e8f7c348c2\">\n<div style=\"position:absolute;width:118.47222%;height:100%;left:-9.23611%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-scaled-1.jpg\" alt=\"Account Management - Improve Your Customer Win Rate (1)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-scaled-1.jpg 1706w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-1365x2048.jpg 1365w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-1024x1536.jpg 1024w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-768x1152.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-683x1024.jpg 683w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-200x300.jpg 200w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/06\/Account-Management-Improve-Your-Customer-Win-Rate-1-150x225.jpg 150w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:15.21036%;width:80.33981%;height:15.21036%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-ea102d7e-9872-4e83-858d-4da7cdca8891\">\n<h1 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Account Management &#8211; Improve Your Customer Win Rate<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a05b050b-00c2-4e1f-98ee-7a903db448da\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"9f88d0df-6df5-4ef0-8aee-9e104e79ba1f\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-2d982bce-9759-4037-85c6-a9d9b5561898\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-5afdb1b9-af7e-45de-86a2-63ced8b7dbe8\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:10.19417%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-1b2ab959-a13e-4605-90d3-adb802f4faaf\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Deeper Insights on Contacts<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:30.2589%;width:76.69903%;height:13.59223%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-73a9cad4-48e6-4770-a5cb-6e5762aea75b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.9772151898734176% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.258900em;line-height:2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u2022 Prioritize Task<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Timely Delivery<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Enhanced Communication<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"a78fba3f-c7f5-49a7-8efa-0e366236fc64\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-9e0e2e2c-0ef8-4083-99f8-6089e9a4b817\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-60fb82ae-cbc7-4953-8ad8-6686f0bd2f19\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:10.19417%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-82dd4680-e3f1-4af5-a9b5-66b06ff2e546\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Unified Information Center<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:30.2589%;width:76.69903%;height:18.60841%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-804a3d64-39f0-4aa8-a585-51d9cb618346\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.9772151898734176% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.258900em;line-height:2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u2022 Access everything related to<br \/>\n &nbsp;&nbsp;contacts in one location<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Enhance communication with<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;contextual conversations<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"85d2be05-0f68-4f3b-ab85-246ec255d3a4\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8ad92b94-fb56-41a6-afcf-b4eeadbc8143\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-118f4134-e7d7-4990-bfa8-ae56467dae0e\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:10.19417%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-79b2be7e-fb2a-4257-9897-b72f21083460\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Identifying Key Accounts<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:29.93528%;width:76.69903%;height:29.12621%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-6de671a8-e298-4f3e-b0b5-06334feeb7bd\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.9772151898734176% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.258900em;line-height:2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u2022 Monitor engagement levels of key<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;accounts.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Understand account activities for<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;better management.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Identify potential upsell or cross-sell<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;opportunities.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"f2c40fff-21eb-4a37-af1a-e6eaec7cc88b\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-bfc67102-05a2-4c4c-8c03-55badfd29677\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-29bdaf17-160a-427c-9f15-ba55e1c48a13\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:10.19417%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-1562cbec-0c09-4c21-95b1-38376e0e5046\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Individual and Department Focus<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:29.93528%;width:76.69903%;height:29.12621%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-ad61ba84-8667-4e00-a20c-628e5def5e7c\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.9772151898734176% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.258900em;line-height:2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u2022 Group individuals and departments<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;under company accounts.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Easily switch between individual<br \/>\n &nbsp;&nbsp;and team views.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Tailor views based on user<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;preferences.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"79deaa2a-1ea4-432c-b674-8cc19adf7905\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-24bfe232-afbe-4a39-aabb-b37ddc0f4436\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-dddc2471-57d9-4b56-a4fb-61c0499118b1\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:5.17799%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-e0639d1d-ef17-44d3-9c52-efd497688123\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Clarify roles<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:29.93528%;width:76.69903%;height:34.30421%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-e9d01f7a-6c26-450d-9d23-b4b9a364ffb1\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.9772151898734176% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.258900em;line-height:2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u2022 Company represents an<br \/>\n &nbsp;&nbsp;organization; contact represents an<br \/>\n &nbsp;&nbsp;individual.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Understand how contacts relate to<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;companies.<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u2022 Communicate within the right<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">&nbsp;&nbsp;context.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"98d2de85-b047-450f-87b5-463787bce2e4\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#0461e1\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8d2e9bcf-0193-4af7-956a-59e35018dabd\">\n<div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg\" alt=\"Pointer Slide Image\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-scaled-1.jpg 1440w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-1152x2048.jpg 1152w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-864x1536.jpg 864w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-768x1365.jpg 768w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-576x1024.jpg 576w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-169x300.jpg 169w,https:\/\/kylas.io\/wp-content\/uploads\/2024\/05\/Pointer-Slide-Image-150x267.jpg 150w\" sizes=\"(min-width: 1024px) 46vh, 102vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:-1.77994%;width:28.8835%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-5e649172-8a8f-4aeb-89d8-f5f0b8871568\">\n<div style=\"position:absolute;width:100%;height:107.50012%;left:0%;top:-3.75006%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png\" alt=\"MicrosoftTeams-image (8)\" srcSet=\"https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8.png 170w,https:\/\/kylas-v2.staging2.amura.in\/en\/wp-content\/uploads\/2023\/07\/MicrosoftTeams-image-8-150x38.png 150w\" sizes=\"(min-width: 1024px) 13vh, 29vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:14.88673%;width:80.33981%;height:10.19417%;transform:rotate(359.8608918426254deg);opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-fdb9d116-ba4b-42fd-89fe-24129f0d4047\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.07462235649546878% 0;font-family:&quot;Montserrat&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">For detailed information<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-page-outlink layout=\"nodisplay\"><a href=\"https:\/\/kylas-v2.staging2.amura.in\/en\/features\/account-management\" rel=\"\">Learn more<\/a><\/amp-story-page-outlink><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn effective strategies in account management to enhance your customer win rate. Optimize client relationships &#038; drive business growth efficiently<\/p>\n","protected":false},"author":7,"featured_media":21430,"template":"","meta":{"web_stories_publisher_logo":17180,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[],"web_story_tag":[],"class_list":["post-21404","web-story","type-web-story","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Improving Customer Win Rate through Account Management | Kylas CRM<\/title>\n<meta name=\"description\" content=\"Learn effective strategies in account management to enhance your customer win rate. 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