Sales CRM is designed to help you and your sales team streamline the entire sales cycle, build meaningful and successful business relationships and strengthen customer loyalty. Learn more how a sales CRM plays an increasingly important role in small and medium-sized companies.
Choosing a CRM in India depends on more than the number of features listed on a pricing page. Sales teams need to consider how they capture leads, manage follow-ups, track deals, communicate with prospects, and add users as the business grows. Some CRMs focus on sales pipeline management, while others offer lead distribution, calling, marketing […]
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Choosing the best sales CRM software in India is not just about finding a platform with the most features. It is about selecting a CRM that helps your sales team manage leads, follow up with prospects, track opportunities and close deals more efficiently. For small businesses, the priority may be organising customer information and moving […]
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Sales teams don’t usually have a shortage of data. They have a shortage of clarity. Leads come from multiple channels, deals move through different stages and sales activities happen across calls, emails and meetings. Yet leaders can still struggle to answer a simple question: Are we on track to hit our targets? The right CRM […]
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Sending a detailed B2B email proposal only to watch it sit in a decision-maker’s unread inbox for days is a frustrating experience every sales team knows well. While enterprise deals traditionally rely on long email chains, scheduled Zoom calls, and formal slide decks, buyer behaviour has dramatically shifted. Today’s corporate buyers expect immediate responses, clear […]
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Cracking a lead, particularly in the EdTech domain, is itself a tough nut to crack, as the buying journey for an online course or certification programme is highly competitive. Prospective learners compare multiple platforms, attend demo sessions, download brochures, and speak with several counsellors before making a decision. Without a structured CRM, many enquiries never […]
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IndiaMART is one of India’s largest B2B marketplaces, generating nearly 800,000 enquiries every month and processing around 24 million business enquiries annually. For manufacturers, traders, and distributors, it offers significant opportunities but also intense competition, as a single enquiry is often shared with multiple suppliers. Speed is critical, with studies showing that nearly 70% of […]
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Out of all the Meta channels, WhatsApp sits at the top of the heap. It’s where customers live, chat, and make impulse purchases. The competition for attention on WhatsApp has gone through the roof. Prospects get nudged, reminded, and re-engaged across messages until they decide. The sales team has hit upon a gold mine in […]
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By Vikram Kotnis, Founder & CEO of Kylas
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Table of Contents Time to First Contact Meeting-to-Opportunity Conversion Rate Pipeline Value by Territory and Stage Geo Check-in Compliance Rate Win Rate by Lead Source Building a Field Sales Metrics Dashboard in Kylas Field representatives spend the bulk of their time away from the office, meeting prospects, nurturing relationships, and closing deals on the move. […]
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