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Your sales pitch needs to be quick, simple to understand, and should effectively communicate the benefit of your product so that you can create a spark of interest in your prospect and have them continue talking to you.
Read ArticleWhen it comes to running a small business, a lot of founders and leaders tend to get caught in the rollercoaster ride towards success. For most leaders, the story is straightforward enough – the company is a passion project, perhaps even their life’s work; a purpose to dedicate almost every waking moment to. If you’re the founder of a small […]
Read ArticleWhen was the last time someone told you, “You just have to watch this movie, it will help you get better at your job?” Allow us to do that to benefit your team’s business motivation (We wish someone would do it for us). Being in sales is challenging and stressful and, let’s be honest, can get you down […]
Read Article“When I first started negotiating, I thought of negotiating like a boxing match. My objective was to defeat the other person. Actually, my objective was to soundly defeat the other person.” This is how Paul S Goldner and Peter McKeon describe sales negotiations in their book ‘Red-hot Sales Negotiation.’ Sales negotiation is often perceived as […]
Read ArticleGrowing businesses often run lean sales teams but need star employees to follow their growth journey. Hiring the right talent is critical in creating high-performing small business sales teams. While you ensure that you’re hiring the right person for the role, you must also ensure you’re the right organization for that hire. And when it […]
Read ArticleAs an organization leader or Sales Manager, you need to be aware of both B2C and B2B selling techniques, so you know what works for your product and you can use the best approaches in the book to meet your sales targets. After all, the market is always evolving and sales strategies need to stay ahead of the curve.
Read Article“A good boss is better than a good company. A good boss will discipline you, train you, develop you.” – Jack Ma In any company, a sales manager is the captain of the crew, the leader of the ring, the conductor of the orchestra. If you’re looking to take your skills as a sales manager […]
Read ArticleLet’s start with some introspection- Have you deep-dived into customer success as a concept and not just as a team or department? Customer success isn’t about hiring a team and leaving them to field calls from customers who have a query or a problem – that’s simply a customer support team; not one that makes […]
Read Article“Nothing we do is more important than hiring and developing people. At the end of the day, you bet on people, not on strategies.” – Lawrence Bossidy, Former COO of GE One of the biggest mistakes small businesses make is to build a team that’s all kinds of wrong for the goals they want to […]
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