Every business has a sales strategy, whether you know it or not – it’s not an approach that’s only reserved for well-established businesses. Every founder has once sat at a table and thought about how best to sell his product or service in the market, and how best to ensure its success. …Was that just […]
Read Article“Continuous learning is the minimum requirement for success in any field.” – Brian Tracy ‘Eagerness to learn’ and ‘thirst for growth’ are two of the main qualities we look for when we’re hiring at Kylas. We know that if the people in any organization – those same people that are dedicating their days with you toward a common dream […]
Read ArticleCongratulations! Just by reading this guide for Small Business Marketing strategies, you’re a step ahead of others in your position. Most small business owners skip the market research step in their product development journey. Market research takes time, effort, and patience. More importantly, it brings up results that can help you step back and double […]
Read ArticleLead generation always seems trickier for small businesses. With limited budgets, minimal brand awareness, and a close-knit customer base, small businesses often feel like they’re in a catch-22 situation when it comes to generating leads and drumming up business. If you’ve found yourself wondering how to go about generating leads for your small business, allow […]
Read Article“… when I ask executives if the CRM system is helping their business to grow, the failure rate is closer to 90%” – Scott Edinger in a Harvard Business Review article. The challenges that can emanate from a typical CRM implementation & adoption are often overlooked by businesses. The truth is, businesses often follow the […]
Read ArticleEvery purchase has a ‘buying journey’. Think about the last time you made a purchase – an electronic appliance, perhaps, or even just a new mouthwash you hadn’t tried earlier. You most probably looked for it online (‘Best TVs in 2020’, or ‘alcohol-free mouthwash’) before you came across one particular product that piqued your interest. […]
Read ArticleThe power and beauty of a tool can be realized only when its used effectively! Read the article to know more about how to maximize the ROI from your sales CRM software.
Read ArticleThere’s so much pride in being a small business that serves a niche. You’re at a stage where you’re truly adding value to customers, and your customers choose you for the personalized approach you offer. Not to mention, the entire credit goes to your Sales CRM Software! As a small business, you’re always looking to […]
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