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Sales Effectiveness

When you think of sales, what comes to your mind? Do you imagine a motivated deal closer or a jaded salesperson trying to reach grumpy customers with cold calls or emails? Or maybe you imagine a sales guru giving young executives the “sell me this pen” spiel.

Whatever be your imagination, the reality is that we are all salespeople and the only difference is the goods we are trying to hawk. Our sales effectiveness section is designed for all of you. But particularly for growing businesses whose business demands that they not just close but exceed their targets.

How a CRM Can Help You Get Repeat Customers and Boost Customer Loyalty?
Sales Techniques

How a CRM Can Help You Get Repeat Customers and Boost Customer Loyalty?

Updated On: January 13, 2023

For all the business owners out there looking to scale their sales and revenue, here’s an incredible fact. 80% of your company’s profits can be generated by a mere 20% of your customer base!   Does this mean that the 20% will make the most expensive purchases from your brand in one go, thereby scaling your […]

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10 Best Sales Tools to Invest in 2024
Sales Techniques

10 Best Sales Tools to Invest in 2024

Updated On: January 10, 2023

For an average salesperson, today was no different. He sent a few follow-up emails, contacted new leads, chased some on their social media accounts, performed some data entry, and then left for the day. Nearly 71% of sales reps say they spend too much time on data entry and only 33% of a salesperson’s time […]

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How to Get High-Quality Sales Referrals Like a Boss?
Sales Strategy

How to Get High-Quality Sales Referrals Like a Boss?

Updated On: January 6, 2023

“These products are really good; I would definitely recommend you to buy them!”    “I had a great experience with this brand, you should try it too!” These simple statements can be the most potent marketing tool for any business. The new-age consumers have a very different approach toward their purchasing. They are mostly comprised […]

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What Is Sales BANT? Is It Still Effective for Lead Qualification in 2024?
Sales Strategy

What Is Sales BANT? Is It Still Effective for Lead Qualification in 2024?

Updated On: January 3, 2023

Consider any sales instance; you will always see a sales rep judging a lead on the basis of the insights he gathers after a conversation. It means that the first call or the discovery call has to be the most crucial part of the sales process. This is the time when 54% of the prospects […]

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Value-Based Selling: Techniques, Processes, and Key Questions to Win More Sales
Sales Techniques

Value-Based Selling: Techniques, Processes, and Key Questions to Win More Sales

Updated On: December 23, 2022

The way you sell should depend upon whom you are selling to. If businesses in today’s scenario embrace this principle, their selling techniques will have to drastically evolve to appeal to new-age consumers. The consumers of today mostly comprise younger generations such as millennials, who are very aware and opinionated. Winning them over is no […]

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B2B Selling to Millennials: How Is It Different? What to Keep In Mind?
Sales Strategy

B2B Selling to Millennials: How Is It Different? What to Keep In Mind?

Updated On: December 9, 2022

The word ‘millennial’ was first used back in 1990, and it has now become a widely embraced terminology. The world today is dominated by millennials, and they are expected to comprise 75% of the global workforce by 2025. It comes as no surprise then that their mindset and opinions are shaping the world, especially the […]

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How to Qualify Sales Prospects? – 5 Sure-Shot Ways That Can Help
Sales Techniques

How to Qualify Sales Prospects? – 5 Sure-Shot Ways That Can Help

Updated On: December 6, 2022

According to you, what is the most challenging part of the sales process? Is it finding prospects? Or is it closing deals? Well, for the majority of salespeople, qualifying leads is the most difficult part of the sales process. When you have multiple leads coming in every other minute, this may not seem like a […]

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Sales Incentive Plan- Should It Be Activity-Based or Revenue-Based?
Sales Strategy

Sales Incentive Plan- Should It Be Activity-Based or Revenue-Based?

Updated On: November 29, 2022

In today’s competitive world, every business is seeking trusted new ways to differentiate themselves and sustain success. For every such company, their human capital is the prime differentiator and it makes it relevant to think about what companies do for them. Sales reps have complex and different levels of motivation which gives direction to how […]

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Sales OKRs: Definition, Examples, and How to Set Them
Sales Strategy

Sales OKRs: Definition, Examples, and How to Set Them

Updated On: November 1, 2022

Being the engine of your business, your sales team needs to know what they must do so that they can find ways to actually do it. As a business owner, it is critical for you to set great sales goals and measure the right metrics. As the salespeople build the bridge between a business and […]

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