Sometimes managing a small business can seem like a superhuman task, with some days worthy of a nail-biting thriller. At other times, it can feel like a walk through the magical forest while being serenaded by fairies. It’s how you handle the bad days that decides the fate of your business and makes the good days even more enjoyable. A small business needs strong management to excel on bad days, fiercely battle the competition, build strong teams, and reach new heights.
Getting a small business up and running isn’t difficult when you have a couple of people with an idea and the will to succeed. However, when you speak to any other small business owner, you’ll realize that trouble surfaces as you grow. It’s almost ironic that the easiest time you’ll have running a business […]
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It is a well-circulated statistic that the world’s leading CEOs read about 4-5 books a month. And if that number seems to vary based on the source, we can at least be sure that it is much higher than the average professional including the small business owner. So, there is definitely some truth to the idea that reading books can directly […]
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Sit with a group of small business owners and executives and ask them what barriers they face in making innovation a part of their every day. You’ll probably hear these common reasons that hinder small business growth- “Today’s climate doesn’t really allow for me to take risks” “Time is always an issue – how do you take time out from your daily work?” “It’s […]
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For most of us, customer-centricity is to put your customers in the thick of it all by helping them realize value. The idea here is to focus on creating lasting relationships to create long-lasting business opportunities for you. However, customer-centricity can mean different things to different people. It can depend on- Regardless, at the core, […]
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When it comes to running a small business, a lot of founders and leaders tend to get caught in the rollercoaster ride towards success. For most leaders, the story is straightforward enough – the company is a passion project, perhaps even their life’s work; a purpose to dedicate almost every waking moment to. If you’re the founder of a small […]
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Growing businesses often run lean sales teams but need star employees to follow their growth journey. Hiring the right talent is critical in creating high-performing small business sales teams. While you ensure that you’re hiring the right person for the role, you must also ensure you’re the right organization for that hire. And when it […]
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Let’s start with some introspection- Have you deep-dived into customer success as a concept and not just as a team or department? Customer success isn’t about hiring a team and leaving them to field calls from customers who have a query or a problem – that’s simply a customer support team; not one that makes […]
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“Nothing we do is more important than hiring and developing people. At the end of the day, you bet on people, not on strategies.” – Lawrence Bossidy, Former COO of GE One of the biggest mistakes small businesses make is to build a team that’s all kinds of wrong for the goals they want to […]
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Have you noticed how crowded the product world is today? Pulling in newer prospects – and newer companies – is just tougher than it was a couple of decades ago. That’s because the two main types of marketing taken up by B2B companies are the same as those used by B2C companies- Mass marketing– TV, radio, streaming services and so on Targeted marketing– Using digital platforms’ precise […]
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