B2B sales for small businesses is tough for a variety of reasons. They’re often built with small teams and on tight budgets, and they are all so unique. Moreover, most do not access to information such as sales psychology. There is no exact formula to sales psychology to getting a guaranteed sale. Sales techniques you […]
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As you see the words ‘demand generation’ you’re probably thinking, “Wait a minute. Won’t the Marketing Team be helping me in this?” When it comes to demand generation, collaboration between marketing and sales is key – as a salesperson, you need to be well acquainted with the concept so you can do justice to your […]
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Small businesses face various daily challenges, which can adversely affect their growth plans. Challenges such as- All business entities are not created equal. It is prudent that we identify and segregate businesses that have established themselves from businesses that aim to establish themselves. Large-scale and established enterprises can weather storms much better than Growing Businesses […]
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No one is exempt from Monday blues; no matter how much you love your job, sometimes that start-of-the-week feeling just brings you down. People are up to 30% less productive on a Monday and which means they only manage 3.5 hours of work throughout the day. We realized, though, that a sure-shot way to beat […]
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Businesses today are not catering to customers, but rather to Reimagined Customers. This term coined by Accenture fully captures the essence of new-age customers. They have evolved expectations and are unwilling to compromise for brands that do not align with their values. Good pricing and top-notch products will get businesses only so far. Ease & […]
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The Customer Relationship Management (CRM) system is widely regarded as a vital part of any business. Today, CRM software is the world’s largest software market and the trend is expected to stay on its path, especially in an environment where working from home is the norm. Still, many CRM Adoption challenges are yet to be […]
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The rate of technology adoption across the world tells the story of how Growing Businesses are taking to the trend. Today, the B2B technology landscape is laden with software that aims to help organizations service their customers and stay familiar with their needs because they are the ones driving change. However, in comparison to the […]
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